Political ads aren’t exactly my “thing.” But when my partner in crime, Greg Bokor, wanted to do something punk rock to help get Prop50 passed in California, I jumped at the chance. Using music and cultural iconography that resonates in social media, our goal was to make at least one TikTok a day for 50 days before voting day. We came impressively close, getting thousands of followers and likes on TikTok and Instagram — and we’re still getting follows months later. Spoiler alert: the proposition passed.